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I ran across the above passage from Alan Weiss, author of Million Dollar Consulting: The Professional’s Guide to Growing a Practice nearly two years ago when I was attempting to articulate my thoughts about how to price e-learning. It struck me as a good framework at the time.

What you are able to charge for your e-learning offerings – or anything else, for that matter – is dependent upon the value your prospective customers place upon them. It is essential to recognize that this value is a dynamic phenomenon.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/2″][vc_single_image image=”313″ img_size=”full” css_animation=”right-to-left”][/vc_column_inner][/vc_row_inner][distance type=”5″][/vc_column][/vc_row][vc_row row_type=”2″ align_center=”aligncenter” blox_bgcolor=”#ffffff”][vc_column css=”.vc_custom_1457170303560{margin-top: -11px !important;}”][distance type=”5″][vc_column_text css_animation=”appear”]

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